Just in time for back to school, Amazon launched its newest Prime-exclusive service, Instant Pickup, that allows customers to get snacks, drinks, basic home and office supplies, Amazon devices and more in as little as 2 minutes.
Pickup points are currently available in campuses in Los Angeles, California; Atlanta, Georgia; Berkeley, California; Columbus, Ohio; and College Park, Maryland.
So if you want to… let’s say, order a soda and a bag of chips and you want them right away, why would you want to go through the hassle of ordering from the app and picking it up from the Instant Pickup location instead of just buying it directly from a nearby convenience store or a vending machine?
True, it may sound inconvenient for some but I think this also comes handy for students who don’t have their wallets with them (but why?) or for those who don’t have time to go to the stores to buy a charging cord or wait for 2 days to have their Amazon device delivered to their doorstep.
With the launch of Instant Pickup, I’m pretty sure many gas stations and corner stores are already feeling the pressure.