Amazon Wins Again on Prime Day 2017!

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Just like last year, Prime Day sales soared 60% higher, making it the biggest day ever in Amazon history – even knocking down the Black Friday and Cyber Monday sales. 

The Echo Dot was the most popular purchase and the best-selling Amazon device among Prime Members around the world, while the Instant Pot DUO80 remains as the top selling product among American shoppers.

And it wasn’t just a win for the e-commerce giant but for small businesses and entrepreneurs worldwide too.

“We’re absolutely thrilled – our daily sales increased by over 500 times on Prime Day. Within the first six hours, Furbo Dog Camera shot up to the No.1 Best Seller in four categories including the highly competitive pet supplies and home monitor category,” said, Victor Chang, Furbo Dog Camera, Bellevue, Washington.

“Prime Day was a huge success for us. We had a massive lift in sales last night compared to an average Monday night, and our deal sold out almost as soon as it went live. The level of demand far surpassed our expectations,” said Caron Proschan, Simply Gum, New York, New York.

“Overall, for the Prime Day event (all 30 hours), we saw about 20 times more overall sales. This is a huge benefit to our business, as it gives us exposure to thousands of new customers, and helps us with cash flow as we ramp up on inventory for the Holiday Season,” said Ben Arneberg, Willow & Everett, Boston, Massachusetts.

Judging from Amazon’s annual Prime Day sales, it seems that it will just keep on getting bigger and better year after year and the company wants to thank you for that.

“To those customers who tried Prime for the first time and our long time members, thank you for a great Prime Day.  Our teams around the world will keep working to add more and more to your membership, so Prime continues to make your life better every day. We are already looking forward to our Prime Day celebration next year,” said Greg Greeley, Vice President, Amazon Prime.